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More than half, or 53 percent, of single people have created a dating profile, according to Match's recent Singles in America study, which polled over 5,000 single men and women in December.
Today, 40 percent of singles have dated someone they met online, while only 25 percent met a first date through a friend.
Overall, respondents preferred free sites like Ok Cupid, Tinder and Grindr over paid sites like Match and e Harmony, in part because of the value.
The now infamous infidelity dating site Ashley Madison, which was one of the most expensive, was also the lowest-scoring online dating service, with a score of 37.
She downloaded the Match app and connected with Justin Pounders, also 34, almost immediately. Nearly half, or 44 percent, of those who tried online dating said it led to a serious long-term relationship or marriage, the magazine found.
Whether it's matching you on your favourite interests or finding someone who you share mutual friends with.
Here, we take the biggest alternatives to Tinder and give them a spin to find out what (if anything) they do differently and what sets them apart.
Verdict: Great for people that need help with organising a great especially with the interactive Date Map which lets you track who is else is wants to meet for a pint or deep and meaningful conversation at 1am.
The USP: If you're dog-obsessed here is where you can rest assured you're in good company.
Pros: Once you get over the slight stalker complex Happn instils on you by showing women who walked past your front door an hour ago, matching with users within a 250 meter radius is actually quite handy.